The demand for tour package tours has grown enormously in recent years in Romania, reflecting the growing interest of customers for complex and well-organized travel experiences.
Romanians’ interest in tour packages has increased in recent years
Circuit tour packages include multiple destinations and varied activities.
The circuit tourist is curious and adventurous, interested in exploring multiple destinations in one trip and discovering diverse cultures. They typically have a high level of education and medium to high income, which allows them to invest in complex and well-organized travel experiences. In terms of age, tourists between the ages of 30 and 60 predominate, who have financial stability and time for longer trips. He is passionate about history, culture, nature and adventure, seeking authentic and memorable experiences.
“The decision to give a dedicated sales space to circuits was determined by several factors. Circuits offer significant added value, combining cultural exploration, adventure and relaxation in one package. Second, circuits enable more efficient planning and optimal use of resources, both for us as an agency and for clients. They provide the opportunity to create personalized itineraries tailored to each customer’s needs and preferences, leading to greater customer satisfaction and loyalty. In addition to these factors, we also emphasize the fact that in the last year, the demand for such tourist products has increased by 30%”, declares Ana Maria Gherasim, Eturia Sales Director, adding that a platform has already been launched, circuite.eturia.ro, which allows fast and efficient navigation through the various available circuit options.
The top of the circuits preferred by Romanians
A novelty is given by the integration of reviews and feedback from other travelers, thus providing valuable and authentic information about previous experiences. In addition, the platform includes exclusive online-only special offers and promotions, as well as secure booking and payment options to ensure a hassle-free shopping experience. Moreover, the platform includes all the necessary tools for a complete booking of services, from flight tickets and accommodation, to activities and transfers, thus providing a complete and integrated solution for planning the ideal vacation.
“It is quite difficult to make a ranking of the circuits chosen by Romanian tourists, but if we were to make a top it would look like this: USA – West Coast, Japan – Tradition and Modernity, Peru – In the footsteps of the Incas, Indonesia & Singapore – Adventure and Relaxation, Brazil & Argentina – Rhythms and Landscapes,” declares Ana Maria Gerasim
“We expect that at the end of this year we will register significant increases on scircuit segmentestimating an increase of around 27-30%. This forecast is supported by current booking trends and increased customer interest in these types of experiences” declares the Eturia Sales Director, Ana Maria Gherasim
