Mova, a global leader in the Lifestyle Premium technology, officially enters the Romanian market, bringing an intelligent ecosystem, an innovative design and a three -year warranty – a premiere on the global appliances market.
Founded in 2024, the Mova brand is present in over 30 countries and regions, with research and design centers in Paris, Munich and Shanghai.
With over 2,000 registered patents and over 65% of the team dedicated to research and development, Mova is synonymous with innovation. His values - Never Settle, Boldly Innovate, Stand Open & Candid, Strive for the Ultimate – They are more than a slogan, they are a promise to customers.
The presence at IFA Berlin 2025, the largest European Fair of Electronics and Appliances, and one of the most important global exhibition events, marked a key moment for Mova, which attracted the public’s attention with an impressive stand.
Under the theme Step Up, Move Aheadthe company presented 12 product lines and won two prestigious prizes: Z60 Ultra Roller – Best in Home Appliances and Master 10 – Best in beauty & staff who. Lidax Ultra 2000 AWD and M50 Ultra received Honorrhea distinctions.
“I am honored to collaborate with an innovative brand like Mova. Their products transform people’s lifestyle, which perfectly matches my philosophy to track excellence“, Said Luka Modrić, Ambassador Global Mova. President Mova, Li Fei, added:”Partnership with Luka Modrić reflects our spirit of innovation and determining to bring a smart and elegant lifestyle into people around the world. ”
Among the stars of the exhibition were Sirius 60, the first two-arms robot vacuum cleaner, capable of lifting small objects and making orders while cleaning, and Zeus 60, the first mode of climbing the stairs in the industry, which allows Mova robots to pass between floors without human intervention. The Z60 Ultra Roller has impressed through the Hydroforce ™ system that uses clean water for washing and the Autoshield ™ function that protects the carpets, and the M50 Ultra has solved the problem of hard -to -reach spaces through its foldable and extensible handle.
The Mova Ecosystem includes: – Robot vacuum cleaners with 3D mapping technology and suction power of up to 28,000PA; -wet-dry vacuum cleaners with intelligent self-cleaning systems; – Premium appliances: espressoons, hot air fryer, fruit juicers, air purifiers; – personal care products, such as dryers, hair curler and electric toothbrushes; – Lidax ultra lawn cuts, with precision mapping at centimeter level;
– pet care products;
– articles needed for exterior space – garden, lawn, swimming pool.
Since September 2024, Mova is present in countries such as Germany, France, Italy, Spain, Switzerland, Czech Republic, Lithuania, Hungary.
The entrance to the Romanian market is provided by Dobrovazne SRL, a company with extensive experience in the national distribution of electronics and appliances and an extended network of partners.
Cristian Petrescu, CEO Dobrovazne SRL, emphasizes that “A defining element for Mova is its commitment to quality. From the beginning, the company has chosen to prioritize reliability, offering a three -year warranty. This decision not only exceeds industry standards but also transmits confidence to customers. ”
Interest in Smart Living It is growing, and Mova responds to this need by integrating artificial intelligence into its products. Each innovation is designed to solve real problems – from the stairs to climb to the deep cleaning of hard -to -reach areas.
Through the slogan Move aheadMova invites consumers to discover the future Smart Living.
