An Eastern European city is rated as one of the most underrated places to visit in 2026, offering tourists authentic experiences and prices 56% lower than other popular destinations.
Krakow, located in southern Poland PHOTO Shutterstock
TripAdvisor experts analyzed the platform’s data to determine which European cities are truly underrated and worth visiting in 2026.
Krakow, located in the south of Poland, close to the border with the Czech Republic, stands out for rates 56% lower than the European average for summer accommodation, but also for a rich offer of cultural and historical attractions.
“It’s 56% cheaper than the European average for summer accommodation and really worth visiting for its unique atmosphere and rich cultural heritage”a TripAdvisor expert explained to Express.
Krakow impresses with its medieval old center and vibrant Jewish quarter. Parts of the city look straight out of a postcard, with impressive architecture and numerous quaint restaurants, cafes and shops.
“Krakow has an average review score of 4.5 and we have seen a 7% increase in reviews for the destination in the last year“, says the TripAdvisor specialist.
Krakow was also ranked 20th in the top cultural destinations in the world in and 24th in the top destinations in Europe.
Highlights include the Rynek Główny Central Square, the city’s most popular attraction, and Fabryka Emalia Oskara Schindlera, which chronicles the history of Jewish and Polish residents during World War II. Other places to visit include Wawel Royal Castle, Lost Souls Alley and St. Mary’s Church.
Krakow is a day trip away from the former Auschwitz concentration camp, a disturbing but deeply impressive visit. The city offers numerous guided walking tours that paint a picture of its rich and complex history.
“Poland is a very interesting country to visit. We spent four days in Krakow and then went to Gdansk for 3 days. The people are welcoming, the prices are great, the food is delicious and reasonably priced. We really enjoyed our visit to Poland and can’t wait to come back,” wrote a visitor on TripAdvisor.
“Two tours from Krakow that are worth doing are to Auschwitz and the famous salt mines. Auschwitz is very dark and sad, but important to visit. I would say the salt mine tour is one of the best tours I have done. Both tours can be easily done by train from Krakow. I would recommend two days to see the city, not including the tours outside.” above another tourist.